Avrio Worldwide Pbc (Avrio) announced the acquisition of ethos, a non-custodial wallet with over 35,000 wallet users and a rewards token.<\/p>\n\n\n\n
ethos DeFi, the newly named entity, is 60% owned by Avrio and 40% owned by Zircon Holdings Ltd shareholders (former owners of ethos), with both firms \u201ccontributing\u201d crypto technology and IP to the new \u201cmerged\u201d entity.<\/p>\n\n\n\n
The new Ethos DeFi partnership is pioneering several new and innovative products including Ethos Indexes \u2013 easy-to-use, thematic and balanced crypto asset portfolios indexes that will simplify diversified investing in digital assets for consumers and institutions alike.<\/p>\n\n\n\n
Ethos DeFi\u2019s vision is committed to making crypto saving and investing as easy as conventional savings products and ETFs, in a non-custodial wallet, giving customers secure self-custodial access to crypto and digital assets.<\/p>\n\n\n\n
US Security and Exchange Commission Chair Atkin\u2019s comments are supportive of non-custodial wallet DeFi operators, stating, \u201cthe right to have self-custody of one\u2019s private property is a core American value.\u201d<\/p>\n\n\n\n
Avrio is a global financial services technology company and the owner of digital financial market infrastructure and data technology for both regulated and unregulated financial services across public, private, and digital markets.<\/p>\n\n\n\n
The ethos DeFi transaction is well timed as new US crypto laws are now passed, crypto treasury plays are surging, crypto firm IPOs are significantly outperforming market expectations, and tokenized real-world assets like stocks and property are starting to take off with investors.<\/p>\n\n\n\n
Adam Lavine, ethos co-founder, said, \u201cThe partnership with Avrio accelerates the vision of ethos to offer crypto products and services that are easy for consumers to use through a secure non-custodial wallet. We have a number of new and exciting products on the roadmap including learn to earn, crypto indexes, social trading, and AI enabled portfolio optimization, all underpinned by a rewards token.<\/p>\n\n\n\n
Lawrence Wintermeyer, CEO of Avrio said, \u201cWe are excited about the ethos DeFi partnership and the opportunity to transform the customer\u2019s crypto journey from beginner to experienced user, with a secure self-custody wallet. Stablecoins, crypto and digital assets are proving popular in retail markets and it is those firms that make this often seemingly complex journey easier to make for consumers that will win.\u201d<\/p>\n\n\n\n
Contributed by GuestPosts.biz<\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Avrio Worldwide Pbc (Avrio) announced the acquisition of ethos, a non-custodial wallet with over 35,000 wallet users and a rewards token. ethos DeFi, the newly named entity, is 60% owned by Avrio and 40% owned by Zircon Holdings Ltd shareholders (former owners of ethos), with both firms \u201ccontributing\u201d crypto technology and IP to the new […]<\/p>\n","protected":false},"author":2,"featured_media":24202,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-24199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"rttpg_featured_image_url":{"full":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"landscape":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"portraits":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"thumbnail":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2-150x150.jpg",150,150,true],"medium":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2-300x300.jpg",300,300,true],"large":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"1536x1536":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"2048x2048":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2.jpg",450,450,false],"post-thumbnail":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2-450x420.jpg",450,420,true],"graptor-sq-xs":["https:\/\/cryptounplugged.ai\/blog\/wp-content\/uploads\/2025\/10\/Untitled-11-2-100x100.jpg",100,100,true]},"rttpg_author":{"display_name":"Admin CG","author_link":"https:\/\/cryptounplugged.ai\/blog\/author\/admin-cg\/"},"rttpg_comment":0,"rttpg_category":"Uncategorized<\/a>","rttpg_excerpt":"Avrio Worldwide Pbc (Avrio) announced the acquisition of ethos, a non-custodial wallet with over 35,000 wallet users and a rewards token. ethos DeFi, the newly named entity, is 60% owned by Avrio and 40% owned by Zircon Holdings Ltd shareholders (former owners of ethos), with both firms \u201ccontributing\u201d crypto technology and IP to the new…","_links":{"self":[{"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/posts\/24199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/comments?post=24199"}],"version-history":[{"count":1,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/posts\/24199\/revisions"}],"predecessor-version":[{"id":24203,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/posts\/24199\/revisions\/24203"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/media\/24202"}],"wp:attachment":[{"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/media?parent=24199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/categories?post=24199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cryptounplugged.ai\/blog\/wp-json\/wp\/v2\/tags?post=24199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}